Gale Litchfield, Certificate Advisor

>> download the Program Guide for Advertising Design

Students are introduced to the creative, conceptual and technical skills necessary to enter or advance in the field of advertising with a focus on messages deliverable through print, broadcast or digital media. By developing skills in marketing, production planning and critical thinking, students learn to design effective advertising campaigns. This focused study results in a portfolio that demonstrates innovative approaches to market minded communications and greater sensitivity to the practical considerations driving both consumers and businesses.